How Pepsi fell behind in the cola wars—and then lost KFC

A finance story from the U.S., reported by Fortune.

Finance · the U.S. · October 25, 2026

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What we said on air

KFC’s switch to Coke is the latest sign of a decades-long slide, and PepsiCo’s CEO says fixing soda is now a priority.

National News — Morning edition, October 25, 2026

Reported by Fortune, October 25, 2026. Read the full story at Fortune →

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