We tested Amazon's 'About You' feature. Here's what it got right — and wrong

A industry story from Pennsylvania, reported by WTAE Pittsburgh.

Industry · Pennsylvania · October 15, 2026

From WTAE Pittsburgh

The National Consumer Unit tried Amazon's personalization feature with several co-workers and asked the company how it builds customer profiles.

Reported by WTAE Pittsburgh, October 15, 2026. Read the full story at WTAE Pittsburgh →

More industry from Pennsylvania

Baby sleepers sold on Amazon recalled due to suffocation risk · WTAE Pittsburgh
The Dish: Adam Joseph's butternut squash soup and apple cake · 6abc Philadelphia
What to know about new Apple HomeView smart home display hub · 6abc Philadelphia
WTAE Channel 4 extends partnership with DICK’S Sporting Goods Pittsburgh Marathon · WTAE Pittsburgh
Reports of discolored tablets lead FDA to recall Amazon-branded acetaminophen bottles · WTAE Pittsburgh
Kroger to lay off 3,000 corporate employees as it leans into AI · WTAE Pittsburgh
Formula 1 announces return of African Grand Prix in Rwanda in early 2030s · WTAE Pittsburgh
York announces parking restrictions and road closures for utility work · WGAL Lancaster

All industry → · Pennsylvania local news →

Open HeyHomees →